Pizza Pizza on Cross-Canada Campus Tour

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TORONTO — Pizza Pizza’s street team is on an 11-stop campus tour this week to promote its #PizzaFamous contest. Students can take a photo in Pizza Pizza’s photo booth for a chance to have their face featured on a Pizza Pizza box.

The pizza chain will also give out free slices and discount coupons to students just for entering. The aim is to give away more than 30,000 slices of hot and fresh pizza during the tour. “Students are a huge part of our business and, therefore, we want to reflect that on our packaging in an exciting way,” says Pat Finelli, CMO for Pizza Pizza. “Can you imagine getting a pizza delivered to your dorm room with a picture of you and your friends on the box? It doesn’t get cooler than that.”

Pizza Pizza’s Frosh Tour, now in its fourth year, will make stops at key events at each university, including carnivals, sidewalk sales, concerts, and tailgate parties. The initiative is part of the company’s #ShareTheMoment social media campaign, which encourages customers to share photos of themselves enjoying pizza with their friends and family.

Pizza Pizza’s Frosh Tour, which began Sept. 6 and runs until Sept. 14, will stop at the following schools:

  • Queen’s University in Kingston, Ont.
  • Brock University in St. Catharines, Ont.
  • Western University in London, Ont.
  • University of Ottawa in Ottawa, Ont.
  • McGill University in Montreal, Que.
  • Laurier University in Kitchener, Ont.
  • Windsor University in Windsor, Ont.
  • McMaster University in Hamilton, Ont.
  • University of Manitoba in Winnipeg, Man.
  • Carleton University in Ottawa, Ont.
  • University of Toronto Scarborough in Toronto, Ontario

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