Mccafe Takes Flight With WestJet

0

CALGARY — WestJet has partnered with McDonald’s Canada to offer McCafé Premium Roast coffee on board WestJet aircraft.

The coffee will debut on a November 21 flight, from Toronto to Calgary and by December 1, WestJet will offer McCafé Premium Roast coffee across its entire fleet of Boeing 737NG and 767NG aircraft with the company’s regional airline, WestJet Encore, to follow. With more than 140 aircraft, the partnership will serve approximately 30,000 cups of McCafé Premium Roast coffee to WestJet guests, every day.

“We are delighted to bring a new way to cafe on board WestJet and know that our 21 million guests per year will enjoy the taste of a complimentary McCafé Premium Roast Coffee wherever they are flying,” says Gregg Saretsky, WestJet president and CEO. “The collaboration between our two caring brands is a perfect pairing, as McCafé’s values are reflected in WestJe’s commitment to offer an unmatched guest experience.”

Coffee on board WestJet aircraft will be served in a McCafé signature double-walled cup with a special McCafé and WestJet design, and will feature the chain’s on-cup rewards collector card and peelable sticker, redeemable upon completion at participating Canadian McDonald’s restaurants.

“We’ve always believed the sky is the limit for McCafé — and today this officially rings true,” says John Betts, McDonald’s Canada, president and CEO. “We’re proud that Canadians have welcomed McCafé into their homes and daily routines, and now our partnership with WestJet lets us take this connection to even greater heights for Canadian coffee lovers.”

This site uses Akismet to reduce spam. Learn how your comment data is processed.