TORONTO — Booster Juice is partnering with Toronto Pearson Airport to create a new concept for customers of the healthy beverage company. In October, Booster Juice opened the Booster Juice Fit & Fun Zone in Pearson Airport’s Terminal Three. Today, Dale Wishewan, president and CEO of Booster Juice, announced his company’s next venture, Booster Juice Game Studios — a series of game titles available exclusively at the Pearson Booster Juice Fit & Fun Zone.
The launch of the Booster Juice Game Studios concept will take place on Dec. 8, at 11 a.m., starting with a ceremonial ribbon-cutting event. It will mark the first time a smoothie franchise has stepped into the world of gaming.
