Tag: marketing
BeaverTails Names Michelle Aboud VP of Marketing
MONTREAL — Michelle Aboud has joined BeaverTails Canada Inc. as its new vice-president of Marketing. In her role, Aboud will oversee BeaverTails’ marketing and...
Operators Need to Increase Their Focus on Customer Engagement
When I was running a well-known Canadian QSR brand, I used to dread the moment I would see a new TV spot from our...
Nova Scotia Government Updates its Restaurant COVID-19 Recovery Guide
HALIFAX — Restaurants Canada and the Restaurant Association of Nova Scotia (RANS) released an updated Restaurant COVID-19 Recovery Guide for Nova Scotia Foodservice Operators...
National Takeout Day Continues to be a Lifeline for Canadian Restaurants
TORONTO — A year after the first National Takeout Day was launched, Toronto-based agency Branding and Buzzing and its Canada Takeout campaign are still...
Nova Scotia Budget Includes Continued Tourism and Hospitality Support
HALIFAX — The Nova Scotian government recently released its budget for 2021-2022, which includes investment in the tourism and hospitality sectors.
“Nova Scotians rose to...
Dairy Farmers of Manitoba Launches #LoveLocalEatLocal Campaign
WINNIPEG — Dairy Farmers of Manitoba (DFM) has established the #LoveLocalEatLocal campaign to support restaurants affected by COVID-19 by advertising local restaurants and building...
Yum! Brands Acquires Tictuk Technologies
LOUISVILLE, Ky. — Yum! Brands, Inc. has acquired Tictuk Technologies, a leading Israeli omni-channel ordering and marketing-platform company.
Through this acquisition, Yum! Will be able...
Yum! Brands to Acquire Kvantum’s Consumer Insights and Marketing-Performance Analytics Business
LOUISVILLE, Ky. — Yum! Brands, Inc. has entered into a definitive agreement to acquire the artificial-intelligence-based consumer insights and marketing-performance analytics business of Kvantum,...
Sysco Canada Launches New Campaign to Support Restaurants
TORONTO — Sysco Canada has launched a new campaign, ‘Keep Local Restaurants on the Menu,’ as part of its efforts under the Foodies Unite...
Foodservice Agents of Ontario Now Represents USECO in Ontario
TORONTO — Tennessee-based USECO Foodservices Solutions has named Foodservice Agents of Ontario (FAO) as its sales and marketing representative in Ontario.
USECO Foodservices Solutions manufactures...