Camden, N.J. — Campbell Soup Company’s North American Foodservice team has partnered with Marriner Marketing Communications to develop a new, customer-focused digital platform, including a new website designed to strengthen engagement with Campbell’s foodservice customer base.
“We are creating a new digital experience to better reflect Campbell’s diverse product portfolio and services that have made Campbell’s a leader in the foodservice sector,” says Luis Castillo, brand manager, Campbell’s Foodservice Division. “We believe Marriner has the insight and talent to create a truly best-in-class digital experience for our customers.”
The strategy will focus on highlighting Campbell’s brand portfolio and provide culinary inspiration for foodservice operators. The website will support both Canadian and U.S. business and multiple industry segments.
