CORNWALL, P.E.I. — The demand for potatoes is on the decline. Whether it’s due to Canadians’ growing distaste for carbs or not, the country’s appetite for spuds needs to be measured, according to the Charlottetown Guardian’s report on news from Tuesday’s United Potato Growers of Canada meeting in Cornwall, P.E.I.
“I think data collection is the key. If you can’t measure it, you can’t control it,” Boyd Rose, chair of the P.E.I. Potato Board, was quoted by the paper as saying. “We need United (Potato Growers of Canada) to collect data and we need to do a better job of understanding our markets, how many potatoes we can market in a given year. We need to know how many people are eating on the fresh and frozen side and we need to track that.”
According to reports, 15 years ago the average person consumed 64 pounds of potatoes annually; today that number has dropped to 41 pounds.
For the complete Guardian report, click here.