From the Editor: The Countdown is On


As Canadians ready themselves for the whirlwind holiday season, consumers and operators alike are scurrying about making lists (“Please Santa, send some much-needed staff!” is a common refrain of many operators), when not juggling parties and shopping till they drop. And when the frenetic pace subsides, it’s the thought of winding down with friends and family for some R&R that’s most anticipated. The team at Kostuch Publications is no different. While producing two profile-packed issues in December, we’sve also been busy preparing for the Pinnacle Awards festivities, an annual celebration in which we present our seasonal gifts: recognition of individuals and companies that have left an indelible mark on this dynamic industry.

Since bestowing our first award to Mc- Donald’s Restaurants’s George Cohon almost two decades ago, our intent has been to honour and showcase successful individuals and companies having an impact on foodservice. But what constitutes success? One person’s definition can be vastly different from another’s. To minimize the subjectivity, we established criteria focusing on sales and unit growth, but also took into account human resource training and development, as well as community involvement. And while the industry has changed dramatically during the past 20 years, the judging criteria has remained constant.

This year, we’sre happy to report new awards have been added to the line up: Company of the Year/Regional was presented to Canadian Rocky Mountain Resorts, while awards for Franchise Excellence (both National and Regional) were bestowed on Boston Pizza and Cora Franchise Group, recognizing the growing importance of the franchise sector. In presenting these awards, a few questions typically come to mind. Are successful companies wired differently than the rest of the pack? Do they drive innovation differently? Do they face similar challenges? What makes them go the extra mile?

Take a look at past winners and similarities are evident. Successful companies have an uncanny ability to look at a common landscape and see opportunities others miss. Almost without fail, they treat employees not just as staff, but as an essential and vital ingredient in their recipe for success. They also demonstrate an unfailing commitment to give back to the community (whether it’s through sharing time and expertise on industry boards or by financially supporting worthy causes). And as environmental concerns continue to grow in importance, an increasing number of companies are breaking ground in this area. Undoubtedly, environmental sustainability will prove to be a key marker for future success.

It’s been said that success breeds success. We hope by reading the stories of the individuals and companies profiled, some of their creative ideas will rub off on you in ways that will make your operation more successful.

In the spirit of the season, and on behalf of owner Mitch Kostuch and the team at Foodservice and Hospitality, we would like to extend the very best of the season to our readers and advertisers. May good health, happiness and prosperity be with you throughout the holidays and into 2008. (And I really do hope Santa comes through in a big way.)


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Rosanna Caira
Rosanna Caira is the editor and publisher of Kostuch Media’s Foodservice and Hospitality, and Hotelier magazines. In her capacity as editor of Canada’s two leading hospitality publications, Rosanna directs the editorial and graphic content of both publications, and is responsible for the editorial vision of the magazines, its five websites as well as the varied tertiary products including e-newsletters, supplements and special projects. In addition to her editorial duties, Rosanna also serves as publisher of the company, directing the strategic development of the Sales and Marketing, Production and Circulation departments. Rosanna is the face of the magazines, representing the publications at industry functions and speaking engagements. She serves on various committees and Boards, including the Board of Directors of the Canadian Hospitality Foundation. She is a recipient of the Ontario Hostelry’s Gold Award in the media category. In 2006, Rosanna was voted one of the 32 most successful women of Italian heritage in Canada. Rosanna is a graduate of Toronto’s York University, where she obtained a BA degree in English literature.

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