Fuwa Fuwa Eyes Nationwide Expansion


TORONTO — Fuwa Fuwa, Toronto’s first specialty soufflé pancake shop, has announced nationwide expansion could be on the horizon. 

The announcement comes after several new franchise groups have signed on with the brand. The company first entered the Canadian market in 2018, when it opened its first location on Bloor Street West in Toronto. Since then, it’s opened two additional locations in the Greater Toronto Area. 

“At Fuwa Fuwa, we understand our unique offerings and what makes our brand so likeable,” says Benson Lau, co-owner of Fuwa Fuwa. “We have strong sales and traffic in a restaurant segment that’s been challenging for many others. Our track record thus far makes us a great franchise opportunity and is the driving factor for our strategic expansion in 2020.”

The newest Fuwa Fuwa restaurant is located in Square One Shopping Centre in Mississauga, Ont. The shopping centre generates 24-million guests annually and the restaurant hopes this new location will further drive its early successes. 

The company also plans to expand across Canada in 2020, with 10 new stores planned for Ontario and Western Canada. A fourth store is already in the works at SmartCentres in Vaughan, Ont. and is slated to open in March.

“Fuwa Fuwa has real momentum and we aren’t slowing down anytime soon,” says Lau. “We have many more franchise opportunities for those interested in joining the Fuwa Fuwa family and I have no doubt we’ll continue to show impressive growth as we expand into new markets.”

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