BOSTON — Taiwanese bubble-tea brand Gong cha continued its rapid expansion in 2020, opening new locations in multiple markets amid the year’s challenging economic environment.
Last year, Gong cha opened 220 locations around the world, including 36 North American locations in Canada, Mexico and the U.S. The company now has a presence in 19 countries, with more than 1,400 locations.
The brand has plans for continued growth in 2021 and is actively seeking additional franchisees across North America, Europe and Latin America.
“We are excited by the ongoing demand for Gong cha, indicative of our product’s multicultural, international appeal,” says Einar Gustafsson, CEO, Americas & Europe, Gong cha. “Younger demographic groups in particular are enthusiastically embracing bubble tea as their beverage of choice. As a leading brand in this fast-growing category, with a straightforward operating model, Gong cha offers a compelling franchise-investment opportunity. We welcome new franchisees as we continue to expand our footprint in key markets around the world.”
