HAMILTON, Bermuda — Grey Goose vodka is set to host a series of pop-ups beginning in May.
As part of a new global experiential campaign, Grey Goose Boulangerie Bleue pop-ups will transport consumers to the French Riviera via a secret entrance through a traditional French bakery.
The pop-ups will appear in 20 locations around the world over five months, giving guests the chance to experience fine French food, drink and music. Grey Goose will be partnering with leading chefs to offer specially curated brunch, lunch and dinner menus at the venues.
Toronto, New York, Paris and Venice are among the cities the Grey Goose Boulangerie Bleue will visit.
