WEST COVINA, Calif. — Jollibee has set its sights on adding 28 locations to its North-American network in 2021 — 19 in the U.S. and nine in Canada.
While 2020 was previously the brand’s most aggressive year yet, with 12 new locations successfully opened across North America during the pandemic and five additional locations set to open in December — including a location on Yonge Street in downtown Toronto, this 2021 expansion would mark the largest-ever addition to Jollibee’s North-American network.
“We have remained nimble and optimistic, which has led Jollibee to defy expectations amidst an extremely difficult year and experience double-digit sales growth across North America,” says Maribeth Dela Cruz, president of Jollibee Group North America, Philippine Brands. “Make no mistake though, we would not be weathering these hard times without the support of our customers. They’ve showed up for us and now we want to show up for them. This month we will be opening long-awaited stores across Texas, California and Ontario, Canada. We’re incredibly grateful for the continued support we’ve received from across these regions and are thrilled to deliver a small spark of joy as we enter the holiday season.”