TORONTO — Lobos 1707, the ultra-premium tequila and mescal brand, has launched into the Canadian market. After its successful U.S. launch, the supplier recently hosted its Canadian launch event in Toronto where founder and Chief Creative Officer Diego Osorio and investor LeBron James were joined by Drake.
“We’re incredibly proud of the product we have created and are thrilled to introduce Lobos 1707 to Canadians,” says Osorio. “Our goal with Lobos 1707 was to create a brand that encourages unity, legacy and authenticity, and the Canadian market is one that whole-heartedly embodies these core values.”
This spring, Lobos 1707 Reposado Tequila and Lobos 1707 Joven Tequila will arrive at LCBO locations in Ontario.