OAK BROOK, Ill. — All-day breakfast and a special drive-thru for cyclists are just a couple of the initiatives McDonald’s is testing across the globe, presumably in a bid to bump sales back up.
In April, the chain will begin testing all-day breakfast at select restaurants in San Diego. “We look forward to learning from this test, and it’s premature to speculate on any outcomes,” wrote spokeswoman Terri Hickey in an email to CNBC. “We’re excited to serve our customers in this area some of McDonald’s great-tasting breakfast sandwiches, hash browns and other favourites all day long.”
Meanwhile, in Denmark, select units will be offering special drive-thru lanes for cyclists, who ring a bell upon their arrival and receive their order in a sky-blue box. It will be offered for a limited time.
In January, the chain opened a fast-casual eatery called The Corner by McCafé, in Sydney, Australia, offering a selection of healthier fare and coffee.