TORONTO — McHappy Day returns to McDonald’s restaurants in Canada on May 11. Participating restaurants will donate a portion of the proceeds from all food-and-beverage items sold all day to local Ronald McDonald House Charities (RMHC) programs and other local children’s charities.
Additionally, limited-edition Peace Collective merchandise, a collection of t-shirts, sweatshirts, hoodies and more, featuring iconic McDonaldland characters, are now available for purchase until May 11, while supplies last.
“RMHC holds a very special place in my heart, and I’m enormously proud and thankful to see Canadians come together to make a difference in the lives of sick kids and their families across Canada,” says Alyssa Buetikofer, Chief Marketing Officer, McDonald’s Restaurants of Canada Limited. “McHappy Day is one of the most important and special days of the year, and we’re so grateful for the commitment and passion of our franchisees, crew, restaurant teams and guests for their support of RMHC and our communities.”
“McHappy Day provides a special opportunity for our communities from coast-to-coast-to-coast to come together and support families with a sick child during their most challenging times,” says Kate Horton, executive director, RMHC Canada. “We are incredibly grateful to everyone who participates on McHappy Day, from McDonald’s franchisees to crew members and guests. Together with the generous support of Canadians on McHappy Day, we can help even more families stay close to each other and close to the health care their child needs.”
