#MississaugaChallenge Raises $840,000 for The Mississauga Food Bank


MISSISSAUGA, Ont. — The #MississaugaChallenge, which launched in mid-April, has reached its goal of raising $840,000 to provide food for 1,680,000 meals through The Mississauga Food Bank.

“The food bank is overwhelmed with the outcry of support from generous community members that help us get through these critical times. As needs continue to evolve, the food bank is reacting quickly to ensure access to food and everyone’s safety during the crisis. We’ve opened an emergency food bank, doubled our home deliveries through our Food Bank 2 Homeprogram and continue to see the rising need,” says Meghan Nicholls, executive director, The Mississauga Food Bank.

With Canada’s announcement to extend the country’s state of emergency until at least May 6, the food bank is anticipating a greater need for months to come. The Mississauga Food Bank is putting out an urgent call to continue to fundraise with an updated total campaign goal of $1.165 million.

The #MississaugaChallenge campaign was launched by Paramount Fine Foods CEO Mohamad Fakih and Mississauga Mayor Bonnie Crombie. At its launch, Fakih also pledged $1 for every retweet of the campaign, up to a total of $10,000.

“It is incredible that Mississauga was able to step up to the plate and raise $840,000 in a few short weeks. If we were able to rally together and get this far, we can surely make it to $1.165 million. We are already well on our way towards this new goal,” says Fakih.

Donations can be made at themississaugafoodbank.org, by phone at 905-270-5589 or by mail at 3121 Universal Dr., Mississauga, Ont., L4X 2E2.

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