TORONTO — Odd Burger has signed a franchise agreement for a new restaurant location in Edmonton. This will be the chain’s first location in that city and the second location under development in Alberta. Currently, franchisees Jasmin and Maheshkumar Patel are working closely with local area representative Utsang Desai from Sai-Ganesh Enterprises (SGE) to find an ideal location.
“The city of Edmonton presents an incredible opportunity because of its large population and relatively limited selection of affordable plant-based restaurants,” says Desai, president of SGE. “We are confident that the people of Edmonton will crave Odd Burger just as much as they have across Ontario.”
In Calgary, Joanna and Jay Gandhi are in the process of submitting permits to the city. Construction is set to begin this summer upon permit approval. Over the next seven years, Odd Burger plans to bring 36 additional locations to Alberta and B.C.
“We are seeing a significant acceleration of our growth in Western Canada ever since we started working with the SGE group,” says James McInnes, co-founder and CEO of Odd Burger. “Area representative agreements are an essential part of our growth strategy and it’s exciting to see the benefits of these partnerships already.”
Additionally, Odd Burger has been included in the VegTech Plant-Based Innovation and Climate Exchange-Traded Fund listed on the New York Stock Exchange under the ticker symbol “EATV.” This is a significant milestone for Odd Burger as it broadens the company’s investor base in the U.S. Specifically, the four main categories in which EATV invests are: cultivated meat and precision fermentation, plant-based food and beverages, agriculture technology and science and plant-based material.