Paramount Fine Foods Partners with Rabba

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TORONTO — The popular 24-hour grocery chain, Rabba, will open its 35th Toronto location in 2021, which will feature shop-in-shop takeout counter called Rabba Kitchen – By Paramount. The new concept will offer grab-and-go ready-made Mediterranean-inspired meals.

“We’ve been great fans of Paramount Fine Foods over the years,” says Jack Rabba, founder of Rabba. “This partnership is a result of many months of planning and, of course, many enjoyable taste tests. I can assure you the final product passes with flying colours, and a very satisfied stomach.”

The newest Rabba location with the takeout counter will be located at the corner of River and Dundas streets.

“The Middle East and entire Mediterranean region have long been revered for its flavours, spices and wholesome meals,” says Mohamad Fakih, founder and president of Paramount Fine Foods. “Together with Jack Rabba and his team, we’ll be able to honour our common roots while sharing our love of food with even more people than we could achieve on our own. In these times of pandemic, it’s more important than ever for all of us to rally around a table and to celebrate life’s greatest, often small and humble, pleasures.”

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