TORONTO — Pizza Pizza’s Slices for Smiles fundraising campaign is underway across Canada in support of the Children’s Miracle Network.
“We’ve always felt pizzas and smiles go hand-in-hand,” said Pat Finelli, chief marketing officer for Pizza Pizza.
“Saving and improving the lives of children is something that’s important to our franchisees, our staff and customers. We feel fortunate we can bring a smile to the lives of children and their families through this initiative.”
Customers can support the cause by buying a 10” half pepperoni pizza topped with a smile for $2 or a medium cheese or pepperoni pizza for $4.99. A portion of proceeds will be donated to the cause, as will funds raised through donations made by phone, online, in the store or through Pizza Pizza’s iPhone app.
Pizza Pizza restaurant locations across Ontario, Quebec, Manitoba, Saskatchewan and Nova Scotia will participate in the fundraiser, with proceeds benefiting local Children’s Miracle Network member hospitals in each region. The campaign ends Nov. 11.
Since 2007, The Slices for Smiles Foundation has raised more than $1 million for children’s charities in Canada; it’s benefited the Children’s Miracle Network for five years.