TORONTO — Earlier this week, Popeyes and Gulf First Fast Food Company announced a plan to develop and grow the Popeyes brand in Saudi Arabia.
With more than 3,400 locations in more than 25 countries, the news builds on Popeyes international expansions in China, Spain, Switzerland, Sri Lanka and the Philippines.
“We’re thrilled to announce the development agreement with Gulf First to increase the pace of growth for the Popeyes brand in the Kingdom of Saudi Arabia, as part of our broader global-expansion strategy,” says David Shear, international president of Restaurant Brands International Inc. “Guests all over the world love our famous chicken and with its extensive experience in the market, Gulf First will accelerate our ability to reach guests across the Kingdom.”
Most recently, the brand announced it will enter the United Kingdom, India and surrounding countries, and will be growing its presence in Mexico.
“We are proud to partner with Popeyes to grow the brand’s presence in the Kingdom of Saudi Arabia. It allows us to create hundreds of career opportunities and share the joy of Popeyes with the people of Saudi Arabia,” says Madhav Kapur, CEO of Gulf First. “We approach every aspect of life with an entrepreneurial spirit, with the aim to improve our lives and our world. We are eager to grow our share in the Saudi Arabia quick-service-restaurant market by continuing to focus on delivering exceptional service and great-tasting food to our guests. We believe this will position us well for success in the Kingdom of Saudi Arabia.”