TORONTO — Quesada Burritos & Tacos has joined 1% for the Planet — a growing global movement and non-profit organization focused on environmental change in Canada and around the world. By joining, Quesada commits to donating one per cent of annual sales of its Beyond Meat Burrito(now officially a permanent menu item) to support environmental non-profit partners focused on issues such as sustainable food systems and climate change.
“We’re excited to welcome Quesada to our growing, global movement,” says Kate Williams, CEO of 1% for the Planet. “Currently, only three per cent of total philanthropy goes to the environment. The planet needs bigger support than this and Quesada is among corporate leaders doing their valuable part to increase giving and support on issues that matter to consumers and our planet.”
Quesada will work with 1% for the Planet to develop giving strategies that support Canadian environmental non-profits. In addition, Quesada is developing meaningful ways employees can support environmental causes in their own communities.
“Joining 1% for the Planet aligns with our company-wide goal to make positive environmental changes from the inside out. We want to inspire our customers and employees to want to do more for the earth,” says Steve Gill, founder and Chief Recipe Officer, Quesada Burritos & Tacos.