TORONTO — As the country progresses further in the COVID-19 vaccination effort, Stella Artois Canada has launched A Chalice on Us — a campaign aimed at encouraging Canadians to support the recovery of the country’s economy.
The restaurant industry has been one of the hardest-hit by the pandemic, so as restrictions begin to lift and people begin to safely gather again, Stella Artois is providing Canadians with a $10 voucher to use at any participating restaurant across Canada.
“At Stella Artois, we are committed to supporting the safe and strong recovery of our nation and being able to be together again at the places and with the people we have missed so much,” says Mike Bascom, senior director, Marketing, Stella Artois. “A Chalice on Us is about Canadians safely unifying, supporting local restaurants, making memories and celebrating milestones.”
Since the start of the pandemic, Stella Artois has been at the forefront supporting restaurants and bars through its Rally for Restaurants program. The gift-card program has infused nearly $1 million into the restaurant industry since it was announced in April 2020.