TORONTO — Subway Canada donated one million meals to Food Banks Canada as part of its World Sandwich Day program.
World Sandwich Day is a global initiative, spanning 60 countries, where people joined Subway on November 3 to help feed millions of people around the globe through the World Sandwich Day promotion.
“We set an aggressive goal of donating one million meals to communities across Canada this year, and we cannot thank our guests enough for helping us achieve it,” says Cristina Wells, senior Marketing director. “It’s incredibly important to us that we support the local communities we operate in. No one should have to go hungry, no matter where they live.”
The donation will be used towards the purchase and distribution of fresh foods, helping to restock shelves in food banks across Canada just in time for the holiday season.
“To put the Canadian donation into perspective, roughly 306,000 children and 45,500 seniors are helped by food banks across the country every month. Subway Canada’s donation has the power to provide almost every single one of them with three nutritious meals,” says Mimi Lowi-Young, executive director, Food Banks Canada.
In addition to the charitable donation, Subway staff in four major cities joined together in the lead up to World Sandwich Day to lend a hand in their local communities, helping to sort and prep more than 7,700 lbs. of non-perishable foods and package an additional 1,300 bags of fresh vegetables for food bank shelves. Murals developed to raise awareness of hunger in Canada have also been donated to Food Banks Canada.