Tag: Alex Rechichi
NPD Seminar Highlights Importance of Engaging Diners to Drive Traffic
TORONTO — Foodservice insiders have been hearing about it and seeing it play out in their restaurants for months, but news that commercial foodservice...
From the Ground Up: Alex Rechichi on Launching Via Cibo
What makes someone want to open a restaurant? Statistics show the foodservice industry has one of the highest failure rates for startups in North...
Extreme Brandz Enters Burger Category through Partnership with Burger’s Priest
MISSISSAUGA, Ont. — Toronto’s The Burger’s Priest is set to expand across Canada, thanks to a newly formed partnership with Mississauga, Ont.-based Extreme Brandz,...
Extreme Pita Launches Retail Pita Product
TORONTO — Extreme Pita is now making its product available on grocery-store shelves with the launch of its first retail product, Ancient Grains Flatwrapz....
Canadian Restaurant Trends and Directions Conference Wraps
BRAMPTON, Ont. — It was a jam-packed day of learning for 135 restaurant operators, suppliers and researchers, who gathered at the Pearson Convention Centre...
Drive-Thru Launched at New Mucho Burrito
MISSISSAUGA, Ont. — Celebrations at the new Mucho Burrito store in Calgary, Alberta are two-fold this week, as it’s the fifth of 15 locations...
U.S. Marines Give Extreme Pita an Oorah!
MISSISSAUGA, Ont. — Extreme Pita, the popular Canadian franchisor, recently opened the first of two restaurants slated for the Marine Corps Air Ground Combat...
Canadian Burrito Franchise Heads South
MISSISSAUGA, Ont. — The folks behind the Canadian franchise Mucho Burrito are expanding and preparing to set up shop south of the border. There...
Mark Cunningham Named Extreme Brandz EVP
MISSISSAUGA, Ont – Extreme Brands, operator of 256 Extreme Pita, Mucho Burrito and Pureblendz concepts in Canada and the U.S., has named Mark Cunningham...
Mark Cunningham Named Extreme Brandz EVP
MISS., Ont. – Extreme Brands, operator of 256 Extreme Pita, Mucho Burrito and Pureblendz concepts in Canada and the U.S., has named Mark Cunningham...