Tag: marketing
New Pokémon Game Could Offer Marketing Opportunities
NEW YORK — Although at first glance the Pokémon Go phenomena may seem irrelevant to you and your foodservice establishment, Pokémon hunters are beginning...
Wendy’s Pretzel Bun Sandwiches Return
OAKVILLE, Ont. — After consumers ordered more than 50-million pretzel buns from Wendy’s last year, the QSR chain has brought back the limited-time favourite, by offering the Pretzel Bacon Cheeseburger and Pretzel Pub Chicken sandwiches across the country.
Best Bar None Ontario to Expand in Toronto and Ottawa
TORONTO — Best Bar None (BBN) — the Ontario chapter of the internationally recognized accreditation program that promotes higher standards in the sale and...
Ontario to Introduce Calorie-posting Legislation
TORONTO — Ontario’s Ministry of Health and Long-Term Care has announced that the province will put forward legislation this winter that will require large...
A Foodservice Guide to Social Media Marketing
Every brand has heard the call to "join the conversation," but many foodservice marketers are still missing out on the social-media party. Some are...
Redberry Acquires 32 More Burger King Restaurants
TORONTO — Redberry Investments Inc., the Quebec-based foodservice corporation that recently acquired master franchisee rights to Burger King in Canada, announced it completed a...
CAFP Conference Highlights Sustainability and Social Media
TORONTO — “Changing Perspectives” was the theme of the Canadian Association of Foodservice Professionals’ (CAFP) 39th annual conference, held May 29 to June 2,...
CBC: Tourism P.E.I. Sponsors Food-Truck Program
CHARLOTTETOWN — Tourism P.E.I.’s new tourism marketing strategy aims to lure more visitors to the island with its new gourmet food-truck program, reports CBC....
Demistifying Growing List of Marketing Mediums
A restaurant owner’s closet of hats is growing daily. There’s the operations hat, the accounting hat, the HR-management hat, the community-relations hat and the...
High Liner Announces New U.S. Foodservice Strategy
DANVERS, Mass. — Seafood supplier High Liner Foods has announced plans to consolidate its U.S. foodservice sales and marketing organization under a single unified...