TORONTO — One of Canada’s most prominent marketing leaders, Hope Bagozzi, will be joining the Tim Hortons leadership team in Canada this month as its new CMO. She joins Tim Hortons after a 15-year career with McDonald’s Canada where she led the national marketing team.
Bagozzi brings deep experience in the quick-service restaurant industry building engaging campaigns and promotions, developing new categories and products and transforming digital applications.
“Hope will be a great addition — continuing to build our world-class marketing team while being responsible for elevating the quality of our core products, innovating to meet our future growth opportunities and continuing to enrich our guest experience,” says Axel Schwan, regional president, Tim Hortons Canada, U.S. and Latin America.
“This is an incredible opportunity to lead marketing for Canada’s most iconic brand,” says Hope Bagozzi, CMO, Tim Hortons. “Tim Hortons has been one of Canada’s greatest success stories and I’m very proud to join the team that is driving the next chapter of exciting growth.”