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TORONTO — To celebrate the 45th anniversary of Timbits, Tim Hortons is revealing what guests’ top picks of 2021 were, including which new Timbiebs flavour was ordered most.
The most popular classic Timbit in Canada over the past year was the Chocolate Glazed — by a wide margin. Birthday Cake and Honey Dip were neck and neck for second and third place, Old Fashioned Plain was fourth and Sour Cream Glazed was in fifth.
When it came to Timbiebs — the new lineup of Timbits flavours developed in collaboration with Justin Bieber — Chocolate White Fudge emerged as Canada’s top pick.
When looking at the top classic Timbits regionally, Chocolate Glazed came first in the West, Ontario and Quebec. In the Atlantic provinces, Old Fashioned Plain was the most popular Timbit.
“It was such a huge year for the Timbits platform, not only for the big 45th anniversary but with our work with Justin to collaborate on Timbiebs, which have been a massive hit,” says chef Tallis Voakes, Tim Hortons’ director of Culinary Innovation, who worked with Bieber on developing the Timbiebs recipes. “Justin told us the Chocolate Glazed was his favourite classic Timbit so I’m not surprised it ended up officially being Canada’s favourite as well.”
