OAKVILLE, Ont. — Tim Hortons has begun testing several services, reports the Toronto Star.
Most recently, the coffee chain started serving all-day breakfast items at 50 locations. If the test goes well, Tim Hortons will roll out extended hours nationally before the end of the summer. The company also launched food delivery in collaboration with Skip the Dishes at 148 restaurants in Vancouver, Edmonton and Ottawa.
Tim Hortons president Alex Macedo partially credits recently-hired chief Corporate officer Duncan Fulton and many others as the reason for the recent developments. Fulton himself admits to living on food-delivery apps and hopes to expand the delivery service beyond the test cities in the coming months.
In September, the company plans to test additional offerings, including a kids menu and a loyalty program, which will start as a card before being integrated into the company’s app, allowing customers to order and pay in advance.