OAKVILLE, Ont. — In keeping with Tim Hortons ongoing sustainability and climate-change initiatives, the chain has joined the global Coffee & Climate network, which educates and equips coffee farmers around the world with the tools needed to respond to climate change.
“It is truly exciting that Tim Hortons, Canada´s coffee leader, is joining us in the initiative for Coffee & Climate,” said Giuseppe Lavazza, chairman of The Initiative for Coffee & Climate.
“We can´t stress enough the importance of like-minded companies coming together to support steps that prepare coffee farmers for the imminent effects of climate change. It is only through collaborative efforts that we can expect to make an impact in this challenging environment on a global scale, and, of course, to ensure a continuing supply of coffee.”
Meanwhile, the company is also lending support to the Alberta flood victims, with plans to offer a multi-level support program with national, provincial and grassroots initiatives. The company will be donating the sales from its special Alberta Rose doughnut to Red Cross flood relief efforts. The new doughnut will be available in Alberta restaurants, beginning tomorrow.