TORONTO — Travelzoo is hosting a virtual food festival this month to inspire its members to get out of their comfort zone. For its first-ever Travelzoo Restaurant Month, the company has partnered with Top Chef Canada judge Mijune Pak (also Travelzoo’s global food correspondent) to highlight 60 restaurants in six cities across Canada.
“As part of this partnership, we wanted to work with Mijune to encourage Canadians to ‘break their restaurant rut’ — that is, try a new restaurant or even a new type of exotic food that they’d never considered before,” says Lara Barlow, GM of Travelzoo.
Throughout the month of April, Travelzoo members can access special prix fixe-menu deals on Travelzoo’s website, where they purchase a voucher for their chosen restaurant before calling to make a reservation.
In Toronto, restaurants such as Kiin, Canis, Apres Wine Bar and Sara Restaurant are featured. Other featured restaurants include Calgary’s Foreign Concept, Teatro and Anju Restaurant; and Vancouver’s Torafuku and Wildebeast.
According to a recent study by the company, nearly 50 per cent of Travelzoo’s 1.6-million members were interested in receiving more restaurant and culinary contest, which led to this initiative.
“Food is such a natural gateway into understanding new cultures — so we at Travelzoo feel strongly that, in order to see the world, you need to eat it,” says Barlow. “This is a space that we’ve long been exploring and we’re thrilled to see such a positive response to our food-forward content and offers.”