Wendy’s Unveils New “Global Next Gen” Design Standard


DUBLIN, Ohio. — The Wendy’s Company has unveiled its new global restaurant design standard, Global Next Gen, for enhanced customer, crew and digital experiences. Beginning fall 2022, the new restaurant builds will emphasize convenience, speed and accuracy.

Specific design features include a delivery pick-up window, dedicated mobile-order pickup, a re-imagined kitchen, next-generation technology and optimized infrastructure to decrease energy use. The first Global Next Gen restaurant will open in New Albany, Ohio in spring 2023.

“To accelerate our business and expand our footprint across the globe, we must consistently meet the needs of our customers however they chose to engage with Wendy’s, whether that’s through a digital platform or in the drive-thru,” says Todd Penegor, Wendy’s president and CEO. “Global Next Gen enhances the customer experience across ordering channels and streamlines operations for our crew, all while creating better returns for franchisees.”

“As the first restaurant brand to offer a modern pick-up window more than 50 years ago, Wendy’s continues its legacy of design and innovation with Global Next Gen,” continues Penegor. “Our new global restaurant standard unlocks opportunities at the intersection of innovative design and technology.”

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