TORONTO — Baskin-Robbins has launched its first online-ordering platform.
“Buying a cake has always been a fun experience,” says Natalie Joseph, spokesperson for Baskin-Robbins Canada. “Throughout the development process with Tillster, we were absolutely determined to keep it that way with our online site, and I do believe we’ve achieved that. We’ve made sure it’s rich in images, descriptions and personalization. I’m sure it will be as enjoyable as it is practical.”
“Our cake business continues to amaze me,” says Anna Colacchio, manager of Operations, Baskin-Robbins Canada. “With the launch of our new ordering site, our guest will have the flexibility to customize their own cakes with flavours that they love, personalize their cake message and even add candles and pre-packs to their cake order, all from a personal device of their choice.”