TORONTO — A&W Food Services of Canada Inc. is set to install Cineplex Digital Networks digital menu boards at its restaurants across the country.
The chain’s new menu boards will feature custom video content and will enable displayed content to be easily changed throughout the day. Digital signage will also allow pricing and promotions to be updated remotely across all restaurants at the same time.
“We are extremely pleased with our new digital menu board system and with the creative content provided by Cineplex,” said Rob Fussey, VP of Marketing, Concept Innovation, Design & Construction, A&W.
Signage installation has already begun in some locations.