TORONTO – B.GOOD, the Boston-based fast-casual pioneer in great tasting, responsibly sourced fare, has announced a new franchisee has purchased three locations in the Greater Toronto Area — two in Toronto and one in Oakville, Ont.
The locations were purchased by Mani Gidda, a seasoned operator who brings extensive experience in not only the restaurant industry, but also finance and banking.
“Being able to provide Southeast Ontario with food that tastes great and they can feel good about eating is a win-win,” says Gidda. “I’m impressed with the brand’s commitment to providing guests with food that inspires goodness and I’m excited to see what the future holds for B.GOOD in the Toronto area.”
Gidda will work to further strengthen B.GOOD’s presence in the Toronto area and continue to spread the brand’s mission of inspiring goodness throughout the region.
B.GOOD offers a diverse menu — from meals that are light and healthy to better-for-you spins on comfort classics. B.GOOD also offers an expansive kids menu, as well as take-out and catering options. The chain adheres to clean-food standards — the menu steers clear of artificial flavours, colours and preservatives — and aims to incorporate local ingredients as much as possible.
“At B.GOOD, we’re democratizing healthy eating by offering consumers wholesome ingredients and a diverse menu, where even our more indulgent menu items are ones they can feel good about,” says Ed Yancey, vice-president of Franchise Development for B.GOOD. “People shouldn’t feel bad about going out to eat, and B.GOOD is a breath of fresh air for people who want to know exactly what they’re eating. We’re thrilled re-establish ourselves in Toronto and know Mani is the right person to help us do so.”
B.GOOD is awarding franchise opportunities to experienced restaurant owners and operators with a strong desire to make a positive impact on their local communities with a unique farm-to-table concept. Ideally, franchisee prospects should not own a large network of franchise brands. Individuals should have a strong business acumen with the knowledge, experience and ability needed to develop restaurants.