ANCASTER, Ont. — Balzac’s Coffee Roasters has partnered with Acosta Canada Corporation to facilitate joint business plans with retailers and drive growth in the Canadian market.
“As we look forward to embarking further on our growth journey, we couldn’t think of a better sales team than the experts at Acosta to help foster our expansion,” says Sonya Aquilina, vice-president of Sales at Balzac’s. “Acosta has the experience and the resources we trust will make our national growth vision a reality while we become even more customer and consumer centric.”
“As an already beloved brand with their loyal customer base, we are thrilled to be partnering with Balzac’s to further their sales growth across Canada,” says Brian Rafuse, vice-president of Business Development at Acosta Canada Corporation. “With our resources and expert ability to analyze customer trends and insights within the grocery and speciality channels, we look forward to supporting Balzac’s market share growth.”