TORONTO — Lactalis Canada has donated more than eight tonnes of Olympic yogurt valued at more than $67,000 to Ontario and B.C. Food Banks. Responding to rising food insecurity in both regions, the donation equates to 12,400 tubs of Olympic Organic yogurt.
Marking the second year the company’s Olympic brand has supported Canadian food banks with a holiday donation, this year’s donation is a six-per-cent increase from the overall 2022 amount. The 12,400 tubs represent the brand’s commitment to giving back to communities in need this year as part of an influencer-led social-media campaign for Olympic Organic yogurt. The donation highlights its organic farming partners, production and shows support for local communities, including those impacted by wildfires earlier this year and floods in 2021.
In Ontario, the yogurt will be provided to Feed Ontario and distributed to their affiliated food banks, including Food Banks Mississauga. In B.C., the yogurt will be distributed to various recipients, including the CityReach Care Society, Lotus Light Charity Society, Richmond Food Bank Society and Archway Food Bank.
“We know that with so many Canadians currently facing food insecurity, food banks are experiencing unprecedented demand,” says Adrienne Pagot-Gérault, general manager, Cultured & Yogourt Division, Lactalis Canada. “Lactalis Canada’s Olympic Organic brand’s very motto is centered around “crafted with care” and this extends to our support to food banks in Ontario and B.C. this holiday season through a significant contribution of our high-quality nutritious products.”
“This year, with inflation and economic uncertainty, we saw the demand for food bank services surge, serving the highest number of people ever on record,” says Carolyn Steward, CEO of Feed Ontario. “But even in the face of this challenging environment, Feed Ontario has been able to rise to meet this growing need with passion and conviction, made possible in part by generous donations like Olympic yogurt from Lactalis Canada.”
