McDonald’s Canada Adds Voice Technology to Job Applications

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TORONTO — McDonald’s has collaborated with Amazon’s Alexa to help people in Canada apply for a restaurant job at McDonald’s. This world’s-first technology will help attract talent nation-wide and is part of McDonald’s larger investment to transform and modernize how guests and employees experience McDonald’s.

The voice-initiated application process is now available as part of the recently launched Friends are Made at McDonald’s hiring campaign, which seeks to drive applications across Canada and celebrates meaningful relationships made in the workplace. 

“Incorporating voice technology is a new and convenient way for us to engage candidates and for them to learn more about the different career opportunities available at McDonald’s. It’s a world first in recruiting,” says Stephanie Hardman, Chief People Officer at McDonald’s Canada. “This functionality is an important step in our ongoing journey to find innovative ways to connect with Canadians and to help kick-start a career at McDonald’s Canada.”

Starting a job application is as simple as saying, “Alexa, help me get a job at McDonald’s.” You can also use any device with the Google Assistant built-in by saying, “Okay Google, talk to McDonald’s Apply Thru.” As this function is further developed for the Google Assistant, Canadians will be able to activate it by simply saying, “Okay Google, help me get a job at McDonald’s.” The voice experience is available on Alexa and Google Assistant devices in both English and French. Users can jump-start their application process by providing basic information. Potential applicants receive a brief text message shortly after with a link to continue their application process.

“Alexa makes life easier, and we’re thrilled to see McDonald’s utilize voice recognition to create a simpler, more convenient job application process for McDonald’s applicants,” says Steve Rabuchin, vice-president, Alexa. “With Alexa, Canadians can start the process for a job at their nearest McDonald’s restaurant — all they need to do is ask.”

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