TORONTO — Restaurants Canada has launched its #DineInDoOver campaign to encourage businesses and consumers across the country to come together at their favourite local restaurant and re-do the moments, milestones and special events they’ve missed over the last two years. The campaign also serves as an industry revival effort.
“Restaurants have long been a staple for our communities, a place to gather, connect and create memories,” says Roy Little, CEO, Restaurants Canada. “Unfortunately, the pandemic’s restrictions and closures have left restaurants struggling to re-establish their business, even as those restrictions are being lifted. COVID-19 has been devastating for an industry that depends deeply on the traffic and business from social gatherings, special occasions and events. It’s time for our nation to get back to the moments we’ve missed in a safe way and benefitting from those in-person memories we’ve all been waiting for.”
In addition to consumers and support from businesses, Restaurants Canada is also calling for restaurant operators to spread the word about the campaign by downloading the #DineInDoOver Toolkit.