Tim Hortons Bringing Back Roll Up the Rim Contest


TORONTO — Tim Hortons is bringing back its Roll Up the Rim to Win contest on February 6. For the first time, Tim Hortons has partnered with Jeep, giving Canadians the opportunity to win one of 40 new Jeep Compass compact SUVs.

“Each year, our goal is to make Roll Up The Rim more exciting for our guests,” says Jorge Zaidan, head of Marketing at Tim Hortons Canada. “Whether it is through exciting prizes with new partners or highlighting moments that celebrate all Roll Up The Rim has to offer, we’re excited to make this year the most exciting — and legendary — yet.”

To complement the 2019 launch of the contest, Tim Hortons has released a fun thumb-workout video on its social channels. The video features different exercises set to music to get Canadians’ thumbs in peak physical condition for Roll-Up season.

The contest runs from February 6 until April 17.

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