Tim Hortons Faces Twitter Backlash Over Enbridge Ad

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OAKVILLE, Ont. — Tim Hortons found itself in the middle of a pipeline debate this week when it caved to pressure from anti-pipeline groups and pulled Enbridge ads from its in-store TVs.

The company tweeted the announcement in response to a tweet that read “I do not want #tarsands with my morning cuppa joe. I’m quitting you ‘til you dump #Enbridge ads.” Pulling the ad sparked a twitter storm of comments, including one from Defence Minister Jason Kenney, who tweeted he’s “proud to represent thousands of constituents who work for Enbridge and other Canadian energy companies.”

According to Enbridge spokesperson Graham White, the ads were supposed to run for four weeks in 1,500 locations in B.C. and Ontario.

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