TORONTO — Biebs Brew is now available at all Tim Hortons locations across Canada and the U.S. The new French Vanilla flavour is now a part of the chain’s Cold Brew lineup.
In Canada, Tim Hortons restaurants also have a co-branded limited-edition Biebs Brew tumbler available for guests to purchase, which can be used for both hot and cold beverages. Select restaurants will be bringing back limited quantities of Timbiebs merchandise for guests.
“We couldn’t stop at Timbiebs, we needed a Biebs Brew too,” says Justin Bieber. “Doing a Tim Hortons collab had always been a dream of mine. I grew up on Tim Hortons and it’s always been something close to my heart.”
“Timbiebs was a huge success – truly beyond all of our expectations – and what made it so great was the authenticity of the partnership,” says Hope Bagozzi, Chief Marketing Officer for Tim Hortons. “Even before the Timbiebs collaboration, Justin had often shared with fans how he’d grown up with Tim Hortons and was obsessed with the brand. His commitment to working with us to develop a natural and authentic twist on the Tims experience is what made Timbiebs a hit and we know guests are going to love Biebs Brew and his take on Tims Cold Brew.”
