TORONTO — Robert Masson has been appointed Chief Development Officer at Redberry Restaurants. With signed agreements for more than 300 new Burger King and Taco Bell location over the coming years and Redberry’s rapid expansion during the past 12 months, this growth has prompted the creation of a new role to fulfill the company’s strategic vision of being the largest and fastest-growing QSR franchisee in Canada.
Masson joined Redberry as Chief Financial Officer more than two and a half years ago. In his time there, he’s demonstrated a wealth of industry knowledge and excellent leadership skills. This combination of skills and experience makes Masson uniquely qualified to lead the real estate, design, construction and development teams, working closely with Restaurant Brands International (Burger King) and YUM! Brands (with 150 and 200 new builds respectively). Prior to joining Redberry, Robert served as the Chief Financial Officer of Sleep Country Canada, Second Cup and Dentalcorp.
“After successfully leading our finance, accounting and IT team, Robert expressed a desire to contribute to Redberry in new ways based on his retail and financial experience,” says Ken Otto, CEO, Redberry Restaurants. “In his current role, Robert has proven himself to be a remarkable leader, making him the strategic choice to become our new Chief Development Officer.”
“I’ve never been more excited about the growth prospects of Redberry with our plans to build hundreds of more stores across Canada,” says Masson. “Together with the rest of our leadership team, I’m eager to continue to demonstrate our ability to partner with iconic QSR brands and showcase them at their best throughout Canada.”
Additionally, Gregory Pope has joined the company as its new Chief Financial Officer. Pope is an experienced financial executive in many sectors, including restaurant, retail, health care, IT, tele-communications and private equity. He has led finance departments at brands such as Boston Pizza International, Golf Town, Toys R’ Us and Sporting Life.
As Redberry grows and scales, Pope’s expertise in leading financial and information-technology functions will be a critical asset to Redberry. He’s a results-driven and strategic leader with a proven track record. Furthermore, he’s an effective manager capable of building strong, highly productive and loyal teams.