Second Cup Launches Offerings and Tagline


TORONTO — It’s a busy week at Second Cup, with the launch of seasonal beverages and the tagline “There’s a little love in every cup,” which comes as part of company’s rebranding strategy.

New seasonal favourites include pumpkin-flavoured lattes and chillers such as Pumpkin Spice Latte and the Pumpkin Chiller as well as a few other limited-time drinks, including Salted Caramel Hot Chocolate and Harvest Berry Tea.

The Canadian-based Second Cup operates more than 350 café franchises around the country.

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