MONTREAL — Foodtastic Inc. has acquired La Chambre, which serves food in an original and lively sports atmosphere. La Chambre currently has two locations, with a third opening soon in Blainville, Que. The concept features four proprietary micro-brewed beers, now also available at more than 125 retail locations.
“La Chambre is a great local Quebec brand and we’re excited to welcome it into the Foodtastic family,” says Peter Mammas, president and Chief Executive Officer of Foodtastic. “We look forward to preserving La Chambre’s strong brand, while growing the restaurant system across the province. La Chambre is the perfect conversion concept for many restaurants and we’re already looking at several opportunities in the Greater Montreal Area. This acquisition of a homegrown Quebec business is consistent with our strategy of acquiring quality brands with growth potential that complement our existing brand portfolio. We believe the La Chambre acquisition will leverage our marketing, purchasing and operational systems to better serve La Chambre fanatics and welcome many new ones.”
An important part of the transaction was the retention of Eric Champoux, the creator of La Chambre, who will retain an important equity stake in the concept.
“Foodtastic is an amazing company and I’m thrilled to continue being a part of La Chambre’s exciting future. With the financial support from Foodtastic, we can now expand our operations throughout Quebec,” says Champoux.