TORONTO — IMissMyFood.com, an online restaurant ordering platform, is launching an overnight, zero- commission express service to help struggling restaurants and foodservice merchants make up for lost sales. The platform is also expanding its restaurant delivery radius to 9,984,670 sq. kms, allowing food merchants to reach more customers.
“We’re at the forefront of a new trend in the restaurant industry,” says Megan Epstein, co-founder of IMissMyFood.com. “Our vision is to make it possible for all Canadians to get the food they’re yearning for on a national level, and to help restaurants grow their business in a way they never have before.”
IMissMyFood.com started out in late 2020, and in its first year became a top-two-per-cent producer on Shopify, accumulating more than half a million dollars in sales and delivering from just 17 Montreal restaurants to Toronto homes.
“We watched a lot of restaurants close over the last 18 months, followed by their struggles to retain staff. IMissMyFood.com doesn’t infringe on peak hour deliveries, but rather, allows establishments to utilize staff in off-peak hours to prepare out-of-town deliveries for the widest array of occasions and events,” says Epstein. “The shipping process is an important key to our mission to help restaurants. We pick up the orders one day a week at off-peak hours and deliver everything with express delivery. This frees the staff to better serve in-house and takeout customers. Restaurants have hold us they have difficulty keeping up with orders while serving customers, and we want to provide a simple solution, so they have the ability to deliver, without the workload interfering with their busiest hours.”