TORONTO — Jollibee is partnering with DoorDash to debut a new mobile kitchen in Hamilton, Ont. on September 2.
The mobile kitchen will be located at the southwest corner of the CF Lime Ridge Mall where Hamiltonians can order for pickup or delivery through DoorDash or Jollibee’s online channels. The kitchen will remain in Hamilton for at least six months before travelling to a new location.
“Many restaurants we work with are looking for new ways to cater to their loyal customers and expand their reach and revenue,” says Ryan Freeman, head of Enterprise Partnerships at DoorDash Canada. “Over the past year, we’ve seen the power of new kitchen models to help restaurants reach more customers and grow sales, which is why we are excited to have created an innovative mobile kitchen that will help Jollibee meet evolving customer needs. This is one extension of our mission to empower merchants with the tools to grow their business.”
“As we continue to expand our store network across Canada, the mobile kitchen provides the ideal platform to serve our customers in a more flexible and far-reaching capacity, especially in communities where we don’t yet have a physical store location,” says Maribeth Dela Cruz, president of Jollibee Foods Corporation North America, Philippine Brands. “DoorDash has been an indispensable business partner throughout this process, enabling us to optimize its seamless ordering and helping us to access new customers, and we’re thrilled to be able to extend our signature ‘joy of eating’ through the power of this innovative partnership — throughout Hamilton and beyond.”
The mobile kitchen will serve customers from 10 a.m. to 9 p.m. daily, and will offer a limited menu of popular Jollibee dishes, including crispy chicken, spaghetti and peach-mango pie.
