TORONTO — Restaurants Canada is officially launching the RC Show 2021 ONLINE LIVE, which will run from February 28 through March 3.
This year’s show aims to reunite the industry and prepare businesses for what lies ahead, while introducing a new three-year international buyers’ program that will bring influential speakers and buyers from around the world to do business and help the industry recover.
The expanded four-day event will allow for more solution-based content, aligned with smaller experiential RC Hospitality Week events.
“[This] has been a devastating year for the foodservice industry and we have to adapt and adjust at a faster rate than ever before,” says Todd Barclay, president & CEO, Restaurants Canada. “This is the time for our industry to re-build, re-invent and re-connect. The RC Show will bring together some of the top speakers, biggest brands, innovators and cutting-edge products under the banner of RC’s ‘Feeding the Recovery’ campaign supporting our industry, people and planet.”
NexTech Inferno AR will allow the 2021 RC Show to host a large international audience and offer all attendees the opportunity to customize their experience and make the four-day event their own. Attendees will have access to an interactive trade-show floor with augmented-reality and hologram demonstrations, chat-enabled exhibitor booths and broadcast-quality content sessions.
Virtual networking spaces and engagement tools will allow buyers and sellers to connect, driving value aligned with unique growth goals.
Industry professionals can register at rcshow.com for special pricing and incentives available from November 30 to January 31.